Unknown P of Marketing: Attracting Wealth!

Some months ago, I came across this Wealth Attraction Exercise in one of the Dan Kennedy books on Marketing and Wealth Attraction and thought I would give it a try. I had nothing to lose, so to speak….

The exercise lasts 90 days and requires you to set up two accounts – one for giving and the other for your wealth.

Next you decide how much of your income you will set aside for these accounts. Now it could 10%, 5%, 1% and is really based on what you can do. And, let me say, that no matter how much or how little money you have, you can always set some aside. The important thing is to decide what you are to do and commit to it.

Each time you receive money, you transfer the agreed percentage to your accounts.

For the giving account, look out for ways to donate this money to charities or groups that would benefit. You can do a search for charities in your area of interest.

For the wealth account, this can only be spent on activities that will help to increase your wealth further. It can only be spent on bills if it is to make an additional payment but not the current payment.

What I found is that you feel richer by giving. You are more generous in your giving. You also have money available to use to increase your wealth – whether that is attending a course, purchasing a product of book that fills in some gap in your knowledge or pays for a subscription – you gain new insights, new skills to increase your ability to generate income.

So, what has it done for me? Well, I have shared 5% of my income with charities and groups who work with disadvantaged children and I have spent some of my wealth account but over half is still available to me. But, what is really interesting is that my income has increased 10 times compared to the level in the months prior to starting the exercise.

So, it does work. Have a go, but please don’t be tempted to use the wealth account for everyday expenditure. Instead, plan to use your available cash more effectively.

Oh and, let me know how you get on.